Disney Stores to Participate in Force Friday With In-Store Events and More
The Dark Side and the Light Collide as Disney Store Prepares for ‘Force Friday’ in Celebration of Star Wars: The Force Awakens
Disney Store Flagship Locations in New York City, Chicago and San Francisco set to Open at Midnight
Pasadena, Calif. — Aug. 27, 2015 — Disney Store is preparing to feel the Force on Friday, Sept. 4, in celebration of the global retail set date for product from the highly anticipated film Star Wars: The Force Awakens.
Disney Store locations in New York City in Times Square, Chicago on Michigan Avenue, and San Francisco on Stockton Street will participate in midnight madness. Doors will open at 12:01 a.m. local time on Sept. 4, giving fans the first opportunity to see and purchase toys, collectibles, books, apparel and more from the upcoming film. In addition, the first 1,000 guests will receive a freeStar Wars: The Force Awakens D23 commemorative fan poster.
Additionally, on Thursday, Sept. 3, the Disney Store on North Michigan Avenue in Chicago will play host to one of 14 live toy unboxing events happening around the world. Starting at 8:30 a.m. CDT, HobbyKidsTV, a YouTube channel part of the Maker Studios network, will be broadcasting live from inside the Store, unveiling new products from Star Wars: The Force Awakens, available exclusively at Disney Store and DisneyStore.com.
In ALL Disney Store locations throughout North America, doors will open for business on Force Friday with Star Wars -themed opening ceremonies, offering a galactic twist on the traditional “Unlocking Imagination” ritual. Other activities taking place at Disney Store locations (excluding Disney Store Outlets) on Force Friday include:
• A free commemorative Star Wars: The Force Awakens pin for the first 100 guests who make a purchase on Force Friday
• Numerous Star Wars events taking place, including:
◦ R2-D2 craft activity
◦ Ways of the Force
◦ Star Wars Story Time
◦ Art of Drawing: R2-D2
◦ Free Topps vintage trading card giveaway upon completion of an in-store event and while supplies last
• Epic Star Wars theming that pays homage to both the Dark Side and the Light
On DisneyStore.com , fans can enjoy special Limited Edition product, as well as free shipping on all Star Wars items from Sept. 4 – Sept. 6.
Additional details about Disney Store’s activities surrounding Force Friday are available at www.DisneyStore.com/ForceFriday.